Conversion funnel · Demented World Ops

Today Yesterday 7d 30d All time

Total orders

All Shopify orders in this period

Successful orders

—

Cancellation rate

—

Nothing cancelled or bounced this period

Return rate

—

No delivered orders yet

Returning customers

6.5% of paying customers came back

Time to fulfill

—

No fulfilled orders

Time to delivery

—

No delivered orders tracked yet

Most viewed pages

Top 10 pages

By view count · home page excluded · avg time-on-page from session-event diffs

No page views in this window yet.

Funnel

01Sessions

Unique visitors from pixel · 524 total events captured

0

02Added to cart

Fallback: 0 completed checkouts. Install the pixel for true cart-add count.

0

03Order placed

0

04Shipped

0

0.0% from previous

05Delivered

How this funnel is measured. Sessions = unique session_id values from the custom Shopify pixel installed on the storefront. The pixel runs in Shopify's sandbox, captures every page view + cart event, and POSTs them to /api/shopify-pixel/track. Read the install guide at /shopify-pixel/README.md if Sessions still shows "—". Added to cart = real product_added_to_cart events from the pixel when installed; falls back to Shopify abandoned checkouts + completed orders otherwise. Order placed = every order Shopify created (any financial_status). Shipped = Shopify fulfillment_status = fulfilled. Delivered = Shopify financial_status = paid AND not cancelled. In COD, "paid" is the courier's signal that the box was handed over and cash collected — so that IS the delivery proof, no Bosta join needed.

The Meta strip above (impressions / clicks / CTR) is upstream context — those clicks don't carry IDs we can match to specific orders, so they're not in the funnel math.

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